To launch their new website, the leading London venture marketing company BH&P asked Tree Top to animate this short video. The aim was to create a short snappy piece to grab attention on social media. Beginning with the client's static designs, we were tasked with adding as much life and character to it as possible. Jumping on the idea that the small tail of the cursor mouse could act as a dog's wagging tail, this opened up a clear path for the movement throughout. We realised we could enhance the cursor's actions by making it bite, snap and chase elements around the screen in the same manner of a small puppy. We delivered the finished animation to BH&P and they loved the end result!
